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Haglöfs

The focus for Haglöfs is to work on mountain sport and outdoor specialists to properly position the brand. During 2007, we were found in about 60 specialists in Spain/Andorra and approximately 20 in Portugal. Our next step is to start working with established outdoor stores within sports retail. The industry has a strong momentum in this region and the high demand for technical equipment lead us to predict good growth over the coming years.

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